What is Cheelee (CHEEL)?

Deep Dive

1. Purpose & Value Proposition

Cheelee aims to monetize users’ attention in the social media economy. By using NFT glasses (earned or purchased), users generate $LEE tokens while scrolling. The platform’s “zero-entry” model offers free Starter Glasses, lowering barriers to Web3. Rewards scale with glasses rarity (up to 3.3x boosts), and additional features like Swipe-to-Earn and referral programs deepen engagement.

2. Technology & Tokenomics

Built on BNB Smart Chain, Cheelee employs a three-token system:
- $CHEEL: Governance token (1B max supply) for voting on upgrades and staking.
- $LEE: Utility token (7B max supply) for rewards, in-app purchases, and withdrawals.
- $EASY: Earned via tasks, exchangeable post-listing.

Tokenomics include anti-inflationary mechanics: $LEE mining difficulty increases 7% monthly, while team/investor tokens are locked for 2 years to reduce sell pressure.

3. Key Differentiators

Unlike traditional platforms, Cheelee converts passive scrolling into active income. Its hybrid revenue model (40% from ads, partnerships, and in-app purchases) aims to stabilize token value. Features like “Risk Glasses” (higher rewards with expiration risks) and anti-fraud algorithms add gamified layers rarely seen in SocialFi.

Conclusion

Cheelee reimagines social media by directly rewarding user engagement through crypto, merging GameFi mechanics with mainstream content consumption. While its multi-token system and vesting rules aim for sustainability, can it scale without diluting token value as adoption grows?