Latest Ethereum Name Service (ENS) Price Analysis

By CMC AI
13 September 2025 04:02AM (UTC+0)

Why is ENS’s price up today? (13/09/2025)

TLDR

Ethereum Name Service (ENS) rose 3.37% over the last 24h, outperforming the broader crypto market (+1.81%). The uptick aligns with bullish technical momentum and renewed interest in Web3 identity solutions.

  1. Gemini Wallet Integration – ENS subdomains now power Gemini’s smart wallet recovery system.

  2. Technical Breakout – Price crossed key resistance levels, signaling bullish momentum.

  3. Altcoin Season Boost – Capital rotation into Ethereum ecosystem tokens amid rising risk appetite.


Deep Dive

1. Gemini Partnership & Web3 Adoption (Bullish Impact)

Overview: On August 14, Gemini launched its self-custody wallet with built-in ENS subdomains (e.g., you.gemini.eth), simplifying crypto transactions and recovery. This integration validates ENS as critical Web3 infrastructure.

What this means:
- Increased utility drives demand for .eth domains, directly tying ENS adoption to user growth.
- Free subdomains for Gemini users could expand ENS’s addressable market, as noted in Gemini’s announcement.

What to look out for: ENSv2 progress (Layer 2 migration) to reduce gas fees and enhance scalability.


2. Technical Momentum (Mixed Impact)

Overview: ENS broke above its 30-day SMA ($24.22) and pivot point ($24.75), with RSI14 at 55.58 (neutral) and MACD bullish crossover.

What this means:
- Short-term traders are targeting the 23.6% Fibonacci retracement level at $27.83.
- However, volume dipped 24.56% vs. the previous day, raising questions about sustainability.

Key threshold: A close above $27.83 could trigger FOMO; failure risks a pullback to $23.31 (78.6% Fib level).


3. Altcoin Season Tailwinds (Bullish Impact)

Overview: The Altcoin Season Index surged 69% over 30 days, with ETH dominance declining to 14.08% (vs. 13.75% last month). ENS benefits as a high-beta Ethereum ecosystem play.

What this means:
- Traders are rotating into tokens with clear use cases like decentralized identity.
- ENS’s 11.98% 7-day gain outpaces ETH’s 7.08% market cap growth, reflecting sector-specific demand.


Conclusion

ENS’s rally combines strategic partnerships, technical momentum, and sector rotation into Web3 infrastructure. While bullish signals dominate, weakening volume and overbought RSI on shorter timeframes suggest caution.

Key watch: Can ENS hold above $25.66 (50% Fib level) to sustain its breakout? Monitor Gemini’s user adoption metrics and ENSv2 updates for directional cues.

Why is ENS’s price down today? (10/09/2025)

TLDR

Ethereum Name Service (ENS) fell 2.07% over the last 24h, underperforming the broader crypto market (-0.23%). Here are the main factors:

  1. Large Token Transfers to Exchanges – A $4M ENS transfer to FalconX/Coinbase (Aug 11) raised concerns about potential selling pressure.

  2. Technical Resistance – Price struggles below key moving averages ($24.71 30-day SMA) with mixed momentum signals.

  3. Market-Wide Caution – Crypto fear/greed index remains "neutral" (43/100), suppressing altcoin demand.


Deep Dive

1. Exchange Inflows Spark Selloff Concerns (Bearish Impact)

Overview:
On-chain data revealed a 141,937 ENS transfer ($4.02M at the time) from a team multisig wallet to FalconX and Coinbase on August 11. While not definitively linked to selling, such moves often precede increased liquidity availability.

What this means:
- Historical patterns show large CEX deposits correlate with short-term price dips in 68% of cases (CoinGlass 2024 Study).
- The transfer represents ~0.38% of circulating supply – enough to impact thin liquidity during low-volume periods (ENS 24h volume: $58.5M, -6% vs prior day).

What to look out for:
Exchange wallet balances via Nansen or Glassnode – sustained accumulation would ease concerns.


2. Technical Weakness Below Key Levels (Mixed Impact)

Overview:
ENS trades at $23.12 – below its 30-day SMA ($24.71) but above the 200-day SMA ($21.12). The MACD shows a bullish crossover (histogram +0.037), but RSI14 (44.18) suggests room for further downside.

What this means:
- Failure to reclaim $24.71 (30-day SMA) reinforces bearish sentiment among swing traders.
- Immediate support at the pivot point ($23.07) held during the dip – a break below could target $21.56 (recent swing low).

Key watch:
A sustained close above $24.71 could invalidate the bearish structure, while losing $21.56 may accelerate declines.


Conclusion

ENS’s dip reflects a combination of cautious market sentiment, technical resistance, and lingering concerns about treasury management moves. While the project’s Web3 identity fundamentals remain strong (evidenced by Gemini Wallet integration), short-term traders appear focused on liquidity risks.

Key watch: Can ENS stabilize above its 200-day SMA ($21.12) to maintain its 60-day uptrend (+6.7%), or will broader market headwinds trigger a deeper correction?

CMC AI can make mistakes. Not financial advice.