Deep Dive
1. Governance Exploit Proposal (Bearish Impact)
Overview: On 24 July 2025, Heima’s team flagged a governance proposal attempting to mint 1 million HEI tokens (1.3% of supply) and seize control of the protocol’s technical committee (Heima Network). The community was urged to vote “NO,” but uncertainty triggered selling.
What this means: Governance attacks erode trust in decentralized protocols. While the proposal was likely rejected (no on-chain confirmation provided), the event highlights systemic risks in HEI’s governance design, prompting cautious traders to reduce exposure.
2. Technical Breakdown (Bearish Impact)
Overview: HEI broke below its 7-day SMA ($0.404) and 30-day SMA ($0.427), accelerating losses. The RSI-7 at 29.14 (oversold) suggests panic selling, while the MACD histogram (-0.0066) confirms bearish momentum.
What this means: Technical traders often interpret breaks below key SMAs as exit signals. The oversold RSI could hint at a short-term bounce, but sustained trading below $0.37 (Fibonacci 78.6% retracement) risks a drop toward $0.366 (yearly low).
What to look out for: A close above $0.40 (7-day EMA) to invalidate the bearish structure.
3. Market Sentiment Cooling (Mixed Impact)
Overview: The Crypto Fear & Greed Index dropped from 64 (“Greed”) to 60 (“Neutral”) between 4–5 August, aligning with HEI’s decline (CoinMarketCap).
What this means: Altcoins like HEI often suffer disproportionately during sentiment pullbacks. However, HEI’s 24h volume fell 49.8% to $3.3M, indicating weak buying interest even at lower prices.
Conclusion
HEI’s drop reflects project-specific risks (governance) amplified by technical breakdowns and a risk-off shift in crypto markets. Key watch: Can HEI stabilize above its 200-day SMA ($0.377) to avoid a deeper correction?