Deep Dive
1. Purpose & Value Proposition
MIGGLES originated as a meme from Coinbase’s 2024 NFT campaign but pivoted to address creator rights in Web3. Its manifesto highlights a mission to ensure artists benefit directly from their work, contrasting traditional platforms where viral content often enriches others. The project’s Creator Fund allocates 60% of Zora platform fees to support artists, blending meme culture with tangible creator incentives (Miggles Manifesto).
2. Technology & Partnerships
Built on Coinbase’s Base chain, MIGGLES leverages low fees and scalability for NFT minting and community activities. It integrates with Zora, a decentralized media protocol, to automate royalty distributions and fund its creator ecosystem. This partnership enables a “flywheel” where platform fees partially buy back MIGGLES tokens, creating a self-sustaining rewards pool (Zora collaboration).
3. Tokenomics & Governance
With a fixed supply of 1 billion tokens and 0% transaction taxes, MIGGLES prioritizes accessibility. The community acquired the 10,000 Miggles NFT collection in 2024, redirecting 100% of secondary sales royalties to charity. Governance is decentralized, with initiatives like the Bitcoin Derby (a community gaming event) decided through social consensus rather than formal voting.
Conclusion
Mr Miggles blends meme virality with creator empowerment, using Base’s infrastructure and Zora’s tooling to reward artistic contributions. Its shift from corporate-led NFT campaign to community-owned project raises a pivotal question: Can a meme-driven token sustain long-term value while balancing charitable goals and creator incentives? Explore its Creator Fund for deeper insights into its artistic partnerships.