What could affect MLC’s future price?

Question

Accepted Answer

## TLDR  
My Lovely Planet’s price balances growth catalysts with tokenomics risks.

1. **Token Unlocks & Burns** – 66% of supply remains locked, but aggressive burns aim to reduce total supply by 57% ([MLC team](https://x.com/MyLovelyPlanet1/status/1948003603026760163)).  
2. **Player Adoption** – $100 staking unlocks Play & Earn, creating buy pressure if user growth accelerates ([NewsBTC](https://www.newsbtc.com/news/company/my-lovely-planet-becomes-first-web3-game-recognized-by-googles-weareplay-campaign/)).  
3. **AI-Driven Scaling** – Faster content production could boost retention and token utility ([MLC team](https://x.com/MyLovelyPlanet1/status/1948070669708570830)).

## Deep Dive

### 1. Token Supply Dynamics (Mixed Impact)  
**Overview:**  
MLC’s total supply is 230M tokens, with 79M circulating (34%). A 3-month cliff post-listing (June 2024) expired in September 2024, and daily vesting unlocks continue. However, the team burned 34% of supply in early 2025 and plans to reduce supply to 100M via buybacks (2% of repurchased tokens burned weekly).

**What this means:**  
Near-term risks include selling pressure from vesting unlocks, but long-term deflation could offset this. If the game’s revenue (funding buybacks) grows faster than unlock-driven sales, scarcity may drive price upward.

### 2. Play-to-Impact Adoption (Bullish Impact)  
**Overview:**  
MLC’s utility hinges on its Play-to-Impact model, where staking $100 unlocks token conversions from in-game diamonds. Google’s #WeArePlay endorsement (25 July 2025) and partnerships with NGOs have driven 380K real-tree plantings, enhancing mainstream appeal.

**What this means:**  
Successful user acquisition (e.g., Twitch campaigns, athlete collaborations) could increase staking demand. Each new player staking $100 creates buy pressure for ~223 MLC tokens at current prices ($0.448), directly linking growth to price.

### 3. AI-Powered Game Development (Bullish Impact)  
**Overview:**  
The team is using AI to accelerate level design and polish gameplay, aiming to rival top mobile titles like Candy Crush. Faster content delivery could improve player retention and in-app purchases, which fund token buybacks.

**What this means:**  
Higher retention increases sustainable revenue for burns, while improved gameplay strengthens MLC’s competitive edge in the saturated Web3 gaming market.

## Conclusion  
MLC’s price trajectory depends on whether token burns and player-driven demand outpace vesting-related selling. The project’s unique environmental angle and AI-driven scalability offer differentiation, but execution risks remain.

**What’s the next key metric to watch?**  
Circulating supply growth vs. burn rate – can net supply decrease despite ongoing unlocks?

My Lovely Planet (MLC) Price Prediction

TLDR

Deep Dive

1. Token Supply Dynamics (Mixed Impact)

2. Play-to-Impact Adoption (Bullish Impact)

3. AI-Powered Game Development (Bullish Impact)

Conclusion

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