What is Push Protocol (PUSH)?

By CMC AI
18 September 2025 10:16AM (UTC+0)

TLDR

Push Protocol (PUSH) is a decentralized, blockchain-agnostic communication network enabling Web3 apps to send notifications, chats, and videos directly to users’ wallet addresses.

  1. Decentralized communication layer – Validates and routes messages across blockchains.

  2. Wallet-native integration – Connects to dApps, smart contracts, and crypto wallets.

  3. Open network – Supports 100M+ notifications to 240k+ subscribers since 2022.

Deep Dive

1. Purpose & Value Proposition

Push Protocol solves Web3’s communication gap by allowing decentralized applications (dApps) and smart contracts to send real-time alerts (e.g., transaction updates, governance votes) directly to users’ wallets. Unlike centralized services like email or SMS, it ensures censorship resistance and user control, with messages tied to wallet addresses instead of personal data.

2. Technology & Architecture

As a blockchain-agnostic protocol, Push operates across networks like Ethereum, Polygon, and Solana. It uses a decentralized network of nodes to validate, encrypt, and route messages. Developers integrate Push via SDKs or APIs, enabling notifications without relying on centralized servers.

3. Ecosystem Fundamentals

Push supports core Web3 use cases:
- Notifications: Alerts for DeFi liquidations, NFT bids, or DAO proposals.
- Chats: Wallet-to-wallet messaging with on-chain identity verification.
- Video: Decentralized streaming for communities.
Major platforms like Uniswap and MetaMask use Push, making it a foundational layer for Web3 interaction (Push Protocol).

Conclusion

Push Protocol is the communication backbone of Web3, enabling trustless, cross-chain messaging for decentralized applications. Its open infrastructure and wallet-centric design position it as a critical tool for user engagement in crypto ecosystems. How might Push adapt as multi-chain interoperability becomes standard?

CMC AI can make mistakes. Not financial advice.