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Africa is rapidly becoming a hotbed for innovation, entrepreneurship, and technological advancements. Yet, for many startups and talented individuals, the journey from concept to market traction and revenue is often fraught with challenges. Enter the Startup and Talent Enhancement Program (<a href="http://www.steptech.ng" target="_blank" rel="noopener">STEP</a>), a pioneering initiative by IDEA Africa, with support from the UK-Nigeria Tech Hub. STEP is not just a program; it’s a transformative force empowering startups and talent across Africa to scale up and achieve sustainable growth. 
The vision of STEP is simple yet profound: to bridge the gap between potential and success for startups that have moved beyond the post-revenue stage but are struggling with technical debt, growth hacking, marketing, and other critical areas. How? By giving them access to a large pool of professionally trained talent, strategic market advice from industry experts with years of experience, and a community with like-minded people and fellow founders. By providing targeted intervention and strategic resources, STEP ensures that these startups are not just surviving but thriving. 
STEP’s approach is holistic, providing support in multiple areas crucial for startup success. From offering technical assistance, helping startups overcome technical debt and improve their product offerings to providing growth hacking strategies and tools to drive rapid growth and scale operations, to offering marketing insights and resources to effectively market products and reach the right audience and also assisting startups in developing robust business strategies that ensure long-term success. 
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STEP is committed to empowering individual talent and helping mentors attain fulfilment. By connecting skilled professionals and experienced mentors with high-potential startups, STEP not only helps these individuals find meaningful work and fulfilment but also fosters a culture of innovation and collaboration. This creates a dynamic ecosystem where both startups, talent and mentors can thrive. 
To maintain the quality and impact of the program, STEP employs a rigorous selection process. Startups are evaluated based on their growth potential, market fit, and alignment with STEP’s objectives. This ensures that only the most promising startups, ready to embrace transformative changes, are chosen. The result is a cohort of high-potential startups primed for success. 
<h4 id="why-step" class="wp-block-heading">Why STEP?</h4> 
STEP is not just another initiative, but an organisation committed to transforming lives and businesses. It believes in the power of local startups to drive economic growth and create jobs. With tailored support and resources, they help you overcome challenges and reach new heights. 
They also provide comprehensive talent and mentor support, connecting you with skilled professionals who can help take your business to the next level. The community is dedicated to the professional growth of individuals. Through its program, selected talent will receive upskilling opportunities and access to job placements that match their skills, ensuring a bright future for all. 
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Application Details: 
Key Dates: 
<ul> 
 <li>Application Period: July 22nd – August 31st, 2024</li> 
</ul> 
How to Apply for Startups, Talent and Mentors: 
<ol type="1" start="1"> 
 <li>Click <a href="http://www.steptech.ng" target="_blank" rel="noopener">www.steptech.ng</a></li> 
 <li>Select your track</li> 
 <li>Create an account with us</li> 
 <li>Verify your email</li> 
 <li>Log in to start your application</li> 
</ol> 
How to Apply for Hubs: 
<ul> 
 <li>Send a mail to Enquiry@steptech.ng with “Hub Application” as the subject</li> 
</ul> 
Join Us in Transforming the Startup Ecosystem 
We invite all innovators, from startups to mentors, talent, and hubs, to join us in this exciting journey. STEP is your opportunity to make a significant impact, drive innovation, and contribute to the growth of the startup ecosystem in Enugu, Rivers, and Ekiti states. 
“Scaleup with STEP” is not just a call to action; it is a testament to the potential and resilience of African startups and talent. By providing targeted support, fostering connections, and driving innovation, STEP is paving the way for a brighter future in Africa’s tech landscape. Join STEP today and be a part of this incredible transformation. 
Join Our Community 
Stay connected with us on LinkedIn, Twitter, Instagram, and Facebook for updates, success stories, and live Q&amp;A sessions. One of the most vital parts of STEP is the community that we are creating. By joining STEP, you join a community of like-minded innovators, tech enthusiasts, and industry experts. This community is a place to collaborate, share experiences, and form long-term connections that can help your startup grow. 
Follow STEP’s innovative and exciting journey on social media platforms @steptechnigeria on Instagram, Facebook, LinkedIn, and X. 
For more information, visit our website or contact us at <a href="mailto:Enquiry@steptech.ng">Enquiry@steptech.ng</a>. 
See also: <a href="https://technext24.com/2023/01/08/5-hr-policies-to-attract-keep-tech-talents/#google_vignette">5 simple HR policies that will help you attract and keep tech talents in 2023</a>

Scaleup with STEP: How STEP is connecting startups with community and talents across Africa

Technext.ng

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