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Marathon Digital Holdings, the leading Bitcoin mining company globally, has significantly bolstered its <a href="https://ultramining.com/news/en/rising-mining-difficulty-squeezes-bitcoin-miners-sparks-accumulation-among-whales/" rel="noopener noreferrer nofollow">Bitcoin holdings</a> as part of its unwavering "full HODL" approach. This strategic move highlights the firm's commitment to maintaining a robust reserve of the cryptocurrency amid market fluctuations, according to <a href="https://cointelegraph.com/news/marathon-digital-bitcoin-holdings-july-2024" rel="noopener noreferrer nofollow">Cointelegraph</a>.
In July, Marathon Digital expanded its Bitcoin reserves by acquiring 2,282 BTC, valued at over $124 million at the current market price of $56,301 per Bitcoin. This acquisition elevates Marathon's total Bitcoin holdings to an impressive 20,818 BTC, now worth more than $1.14 billion.
Marathon's Strategic "Full HODL" Approach
Marathon Digital has made waves with its commitment to the "full HODL" strategy." This strategy reflects the company's belief in Bitcoin's long-term value, opting to accumulate rather than liquidate its holdings.
The firm has acquired $100 million worth of Bitcoin throughout July, strengthening its strategy to position BTC as a critical treasury reserve asset. Fred Thiel, CEO and Chairman of Marathon Digital, shared on X (formerly Twitter) on July 25:
"Today, Marathon is proud to announce that to strengthen our strategy of holding Bitcoin as our strategic treasury reserve asset, we have over the past month purchased $100 million in BTC and will now go full HODL."
Navigating the Bitcoin Halving Challenge
Marathon's decision to increase its Bitcoin reserves comes at a challenging time for miners, as the 2024 Bitcoin halving event has cut block rewards by 50%. This reduction has pressured many miners to sell their Bitcoin to sustain operations. However, Marathon's choice to retain its holdings signals confidence in Bitcoin's potential and resilience.
Boost in Bitcoin Production
In addition to expanding its Bitcoin reserves, Marathon has also ramped up its mining efforts. The company produced 692 BTC in July, marking a 17% month-over-month increase in production. This surge is attributed to Marathon's strategic investments in infrastructure and technology, which have enhanced its mining capabilities.
Marathon's total Bitcoin and cash holdings now stand at $1.6 billion, demonstrating the firm's financial strength and strategic foresight. The company's success in increasing block wins by 27% over the past month further cements its position as a leader in the Bitcoin mining industry.
Marathon's Mining Strategy Amid Global Challenges
Despite the volatility in global hash rates and <a href="https://ultramining.com/news/en/impending-bitcoin-halving-may-trigger-major-hashrate-decline-say-experts/" rel="noopener noreferrer nofollow">Bitcoin's price</a> fluctuations, Marathon continues to focus on maximizing its production capacity. As Fred Thiel noted:
"BTC production last month rose 17% to 692 BTC compared to June, and our average operational hash rate grew 5% over the same period to 27.5 EH/s. We will continue to mine aggressively while the global hash rate comes offline due to a lower BTC price and use all the tools at our disposal related to mining economics for maximum production."
Marathon's Commitment to Long-Term Growth
Notably, Marathon refrained from selling any Bitcoin during June, underscoring its dedication to building a substantial Bitcoin reserve for the long term. This strategy aligns with the company's vision of leveraging Bitcoin as a key asset in its treasury.
Marathon Digital's decision to maintain a robust Bitcoin reserve amidst market challenges and reduced block rewards demonstrates its commitment to long-term growth and its belief in Bitcoin's enduring value.

Marathon Digital: $124M Bitcoin Holdings Increase in July

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