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PayPal and Venmo have now allowed their U. S. users to use the Ethereum Name Service (ENS) for easier cryptocurrency transactions. This integration enables the use of ENS names in sending cryptocurrencies, thus instead of using long and complicated wallet addresses. 
It is expected that this feature will make the transactions easy, accurate, and secure thus promoting the use of crypto among the general population. 
The ENS system which is based on the Ethereum blockchain is a system that simplifies the identification of complex wallet addresses into easily understandable names such as usernames. eth. This innovation greatly enhances the ability to avoid mistakes in copying and pasting the addresses. Thus, PayPal and Venmo are further expanding their crypto services that began back in 2021 with this new system. 
<h2 class="wp-block-heading" id="h-ethereum-name-service-adoption-and-market-effect">Ethereum Name Service Adoption and Market Effect</h2> 
The Ethereum Name Service started its operation on May 4th,2017, and has been growing steadily with more than two million names registered on-chain and four million names registered off-chain. This bridges the divide of the service by PayPal and Venmo, its decision to partner with Ethereum Name Service Labs, the organization behind the service, is a boost to mainstream adoption. 
The integration may result in the growth of&nbsp;<a href="https://www.thecoinrepublic.com/2024/07/23/ens-price-surges-5-amidst-eth-etf-approval-another-breakout-incoming/">ENS</a>&nbsp;registrations since more people will learn about the positive impacts of using readable names in their cryptocurrency transactions. 
The news of this integration has also affected the price of the ENS token. After the announcement, the price of ENS rose, indicating that investors have gained confidence in the usefulness of the service. 
The price of ENS at the time of writing this article is USD 17.63 with a 24-hour trading volume of $85,873,311. Market analysts are confident that the availability of PayPal and Venmo will continue to drive the upward trend in the coming weeks. 
<figure class="wp-block-image size-large">
 <img decoding="async" width="1024" height="575" src="https://www.thecoinrepublic.com/wp-content/uploads/2024/09/image-8-2-1024x575.png" alt="1-day ENS Trading chart: source&nbsp;Coinmarketcap" class="wp-image-709400" srcset="https://www.thecoinrepublic.com/wp-content/uploads/2024/09/image-8-2-1024x575.png 1024w, https://www.thecoinrepublic.com/wp-content/uploads/2024/09/image-8-2-300x168.png 300w, https://www.thecoinrepublic.com/wp-content/uploads/2024/09/image-8-2-768x431.png 768w, https://www.thecoinrepublic.com/wp-content/uploads/2024/09/image-8-2-150x84.png 150w, https://www.thecoinrepublic.com/wp-content/uploads/2024/09/image-8-2-696x391.png 696w, https://www.thecoinrepublic.com/wp-content/uploads/2024/09/image-8-2.png 1048w" sizes="(max-width: 1024px) 100vw, 1024px">
 <figcaption class="wp-element-caption">
 1-day ENS Trading chart: Source&nbsp;Coinmarketcap
 </figcaption>
</figure> 
Market participants are now awaiting the effects of the integration on the long-term value of ENS. Although the beginning of the week has been positive, the following weeks will be decisive in the possibility of the price continues rising. The partnership with PayPal and Venmo has certainly brought new prospects for ENS in terms of adoption and market expansion. 
<h2 class="wp-block-heading" id="h-defi-and-crypto-adoption-gets-a-boost">DeFi and Crypto Adoption Gets a Boost</h2> 
This integration marks a step forward in the&nbsp;<a href="https://www.thecoinrepublic.com/2024/05/04/paypal-users-can-now-purchase-cryptocurrency-using-moonpay/">integration</a>&nbsp;of decentralized finance. PayPal and Venmo have made it easier to transfer cryptocurrency, which has made it easier for more people to use digital currencies. This means that with Ethereum Name Service, users do not have to have a deep understanding of what blockchain is to be able to engage in crypto. 
PayPal and Venmo’s move to integrate Ethereum Name Service is also an indication of the rising significance of DeFi in the world financial system. 
By easing the process of crypto transfers and also making it more secure, they are well poised to lead the world in the new digital payment systems. This could encourage other payment platforms to copy the move and in the process enhance the usage of decentralized finance and blockchain technology. 
The post <a href="https://www.thecoinrepublic.com/2024/09/11/ethereum-name-service-ens-price-soars-after-paypal-venmo-news-whats-next/">Ethereum Name Service (ENS) Price Soars After PayPal, Venmo News, What’s Next?&nbsp;</a> appeared first on <a href="https://www.thecoinrepublic.com">The Coin Republic</a>.

Ethereum Name Service (ENS) Price Soars After PayPal, Venmo News, What’s Next?

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