Smart Reward Token (SRT) operates on a blockchain that ensures secure, transparent, and decentralized transactions. Blockchain technology is essentially a digital ledger that records all transactions across a network of computers. Each transaction is grouped into a block, and these blocks are linked together in a chronological chain, making it nearly impossible to alter any single block without changing all subsequent blocks. This structure provides a high level of security and transparency.
One of the key features of the blockchain used by SRT is its consensus mechanism, which prevents attacks from bad actors. Consensus mechanisms like Proof of Work (PoW) or Proof of Stake (PoS) ensure that all participants in the network agree on the validity of transactions. In PoW, miners solve complex mathematical problems to validate transactions and add them to the blockchain. This process requires significant computational power, making it difficult for any single entity to control the network. In PoS, validators are chosen based on the number of tokens they hold and are willing to "stake" as collateral, reducing the risk of malicious activities.
SRT also incorporates a unique targeting system that merges online and offline data to increase efficiency for advertisers. This system allows advertisers to reach their target audience more effectively by combining data from various sources, enhancing the precision of their marketing campaigns. Additionally, SRT features a play-to-earn mechanism that rewards users for submitting high-quality check-ins and businesses for increased sales. This incentivizes user engagement and business participation, creating a mutually beneficial ecosystem.
The token can be traded on both centralized and decentralized crypto exchanges, providing flexibility and accessibility for users. Centralized exchanges are platforms where transactions are managed by a central authority, offering ease of use and liquidity. Decentralized exchanges, on the other hand, operate without a central authority, providing greater security and privacy. Users can also add SRT to MetaMask, a popular cryptocurrency wallet, for easier management of their tokens.
SRT is designed to be used as an incentive in both online and offline stores through partnered retail outlets. Starting from Korea, the project aims to expand into the Southeast Asian market, where financial infrastructure is still developing. This expansion strategy highlights the token's potential to bridge gaps in financial services in emerging markets.
The Smart Rewards Token Platform has partnered with DANBI KOREA, a company that operates 'AD.Fi,' an offline store-based WiFi advertising platform, and 'Order.Fi,' an order payment service. DANBI has secured an average of 1.5 million views per month in about 5,000 stores and is preparing to launch new services in Vietnam, Indonesia, and the United States. This partnership demonstrates the practical applications and business potential of SRT in real-world scenarios.
Moreover, the platform is open to other partners, fostering a healthy partner ecosystem. This openness encourages collaboration and innovation, allowing various stakeholders to contribute to and benefit from the platform. By integrating diverse partners, the Smart Rewards Token Platform aims to create a robust and dynamic ecosystem that supports its mission and growth objectives.