Zora, an Ethereum-based platform recognized for its focus on non-fungible tokens (NFTs) and creator-centric content, has announced the launch of its native token.
Zora, an Ethereum-based platform recognized for its focus on non-fungible tokens (NFTs) and creator-centric content, has announced the launch of its native token, ZORA, set for April 23, 2025.
The announcement was made on April 21 through a post on X, detailing the token's distribution plan, which will utilize two snapshots of user activity.
The first snapshot will account for contributions made from Jan. 1, 2020, to March 3, 2025, while the second will include data up to April 20, 2025. This approach aims to identify eligible participants for a retroactive airdrop and reward long-time users, including creators, collectors, and developers within the Zora ecosystem.
ZORA will be launched on Base, the layer-2 network operated by Coinbase, rather than on Zora’s own layer-2 solution. This decision is seen as a strategic move to enhance accessibility for new users, as Base has emerged as a prominent platform for on-chain social applications and meme coins.
The total supply of the ZORA token will be capped at 10 billion tokens. Of this, 10% is allocated for the airdrop, while another 20% is earmarked for future community incentives, such as grants and hackathons. Additionally, 5% of the supply will be used to provide liquidity.
The Zora treasury will receive 20% of the total supply, which will be gradually unlocked over four years following a six-month delay.
Team members are set to receive 18.9% of the tokens, with monthly vesting over three years, also subject to a six-month delay. The remaining 26.1% will be distributed to strategic contributors, including early investors and advisors.
Importantly, the ZORA token will not carry governance rights or equity claims, marking a significant step in Zora’s evolution from an NFT platform to a comprehensive on-chain social network.
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